WisdomSpoon respects your privacy and is committed to handling information responsibly, transparently and securely.
This Privacy Policy explains how WisdomSpoon.com (“WisdomSpoon”, “we”, “our” or “us”) collects, accesses, uses, stores and shares information when you visit our website or use our digital creator analytics, calculators, research tools and related services.
It also explains how WisdomSpoon uses third-party platform data, including information obtained through YouTube API Services, and describes the choices and rights available to users.
Please review this Privacy Policy before using WisdomSpoon and its tools.
1. About WisdomSpoon
WisdomSpoon is a digital creator intelligence platform providing publicly accessible analytics, performance information, earnings estimates, calculators, historical tracking and research relating to platforms such as YouTube, Instagram, TikTok, Facebook, Twitch and Spotify.
WisdomSpoon is brought to you by OBUN2.
Website: https://wisdomspoon.com
Privacy enquiries: info@wisdomspoon.com
Our tools are designed to help visitors understand publicly available creator information and explore digital content performance. WisdomSpoon is an independent service and is not affiliated with, endorsed by or officially sponsored by YouTube, Google or other social media platforms unless expressly stated.
2. Information We Collect
The information we collect depends on how you interact with WisdomSpoon.
Information You Voluntarily Provide
When you contact us by email or through a contact form, we may collect:
- Your name and email address.
- The subject and content of your enquiry.
- Feedback or information you voluntarily provide.
- Relevant contact or correspondence records.
We use this information to respond to enquiries, provide assistance and maintain appropriate records of our communications.
We do not use contact-form information for unrelated marketing communications unless you have separately agreed to receive them.
Website Usage and Technical Information
When you visit WisdomSpoon, certain information may be collected automatically by our website, hosting providers, analytics services or security tools.
This may include:
- IP address and approximate geographic location.
- Browser, operating system and device information.
- Pages visited and referring websites.
- Dates, times and duration of visits.
- Interactions with website features.
- Cookies, similar identifiers and technical log information.
This information helps us operate the website, understand usage, improve functionality, investigate technical problems and protect against abuse.
3. Public Creator and Platform Information
WisdomSpoon provides tools that analyse information publicly available on third-party digital platforms.
Depending on the platform and the tool used, this information may include:
- Creator or channel names and public handles.
- Public profile descriptions and images.
- Subscriber or follower counts.
- Publicly reported views and content totals.
- Published video or post titles and descriptions.
- Publication dates and publicly available content metadata.
- Publicly visible likes, comments and engagement information.
- Other statistics or metadata made available by the relevant platform.
When a visitor enters a creator handle or channel URL, WisdomSpoon may use that information to retrieve the relevant publicly accessible data.
A searched channel may also be added to WisdomSpoon’s internal tracking records for permitted periodic data collection.
Publicly available information may still relate to identifiable individuals. We therefore aim to handle creator information responsibly and in accordance with applicable privacy requirements and platform policies.
We do not represent publicly available creator information as private account information.
4. Use of YouTube API Services
WisdomSpoon uses YouTube API Services, including the YouTube Data API v3, to retrieve publicly accessible YouTube channel and video information.
By using features that access YouTube API Services, users should also review the applicable YouTube Terms of Service and Google Privacy Policy.
YouTube API Services may provide WisdomSpoon with information such as:
- YouTube channel names, identifiers and handles.
- Channel descriptions, country information and profile images where available.
- Public subscriber, channel view and video counts.
- Public video titles, descriptions and publication dates.
- Video thumbnails, durations and other available metadata.
- Public video view counts, likes and comment counts.
- Public playlist and uploaded-video information.
The information available may vary between channels and videos because of platform restrictions, privacy settings, reporting changes and API availability.
Public YouTube Channel Analysis
WisdomSpoon’s current public YouTube Channel Analyzer does not require visitors to sign in with a Google or YouTube account.
It retrieves public information using WisdomSpoon’s own YouTube API integration.
The public analyser does not request users’ YouTube passwords, access private YouTube account analytics or obtain actual creator advertising revenue.
Entering another channel’s public handle does not grant WisdomSpoon access to that channel’s private information.
Future Account-Connected Features
WisdomSpoon may introduce optional account-connected features in the future.
Such features would require separate, clearly explained authorisation before accessing non-public information.
If introduced, we would disclose the specific data requested, the purposes of access, applicable storage practices and how users may revoke authorisation.
Users who authorise access to their Google account can review and revoke third-party access through Google Account Security Settings.
Revocation of access and deletion of associated authorised information would be handled in accordance with applicable YouTube API policies and legal requirements.
5. YouTube Data Storage, Refresh and Retention
WisdomSpoon may temporarily store selected YouTube API information to provide channel analysis, reduce unnecessary API requests, improve website performance and support permitted statistical tracking.
Stored information may include channel identifiers, public channel metadata, retrieved statistics, collection timestamps and related technical records.
WisdomSpoon’s historical tracking feature records observations of publicly reported channel statistics at particular dates. Such observations are distinguished from figures independently supplied by YouTube as historical reports.
YouTube API data is subject to specific storage, refresh and deletion requirements.
Under the ordinary YouTube API rules, publicly retrieved statistical information accessed without the channel owner’s authorisation is generally subject to a 30-calendar-day storage limit. Applicable data must be deleted or refreshed as required by those policies.
Longer retention of qualifying statistical observations is permitted only where WisdomSpoon has obtained the relevant additional authorisation from YouTube and complies with the applicable conditions and retention limits.
WisdomSpoon does not treat public availability or repeated retrieval of a channel’s statistics as permission to retain historical YouTube API data indefinitely.
Channel metadata and other API information remain subject to their applicable refresh and deletion requirements, which may differ from those governing approved extended statistical storage.
We aim to keep displayed information reasonably current, identify when observations were collected and avoid presenting historical or cached figures as current live measurements.
If content becomes unavailable, is removed from YouTube or is subject to a valid deletion request, relevant records will be reviewed and handled in accordance with applicable requirements.
6. Creator Analytics, Assessments and Estimates
WisdomSpoon provides information and calculations intended to help visitors understand digital creator performance.
Depending on the tool, these may include:
- Public channel and content statistics.
- Observed changes between recorded reporting dates.
- Engagement calculations.
- Estimated earnings and advertising revenue ranges.
- RPM, CPM and sponsorship calculators.
- Content performance research and editorial interpretation.
Where WisdomSpoon generates an estimate, interpretation or independent assessment, it is not an official metric or statement provided by YouTube or another third-party platform.
Estimated earnings do not represent verified creator income.
Publicly available data cannot establish a creator’s actual revenue, monetisation arrangements, audience retention, advertising rates or private account performance.
Independently developed analytical metrics and advanced reporting features will be offered only where permitted by the applicable platform rules and authorisations.
For further information on assumptions and limitations, please consult WisdomSpoon’s relevant methodology and earnings disclaimer information.
7. Calculator Inputs and Search Requests
Some WisdomSpoon tools allow visitors to enter information such as:
- A channel name, username or URL.
- Monthly views or audience size.
- Engagement rates.
- Advertising RPM or CPM assumptions.
- Sponsorship estimates.
- Streaming or content-performance figures.
This information is processed to generate the requested result.
Depending on the tool, search inputs or related public creator information may be temporarily cached or recorded for legitimate operational purposes, including improving performance, avoiding repeated requests and preventing abuse.
Users should avoid entering passwords, private financial information or other sensitive personal information into public calculator fields.
8. Cookies and Similar Technologies
WisdomSpoon and its service providers may use cookies and similar technologies to support website functionality.
These may be used to:
- Maintain website functionality and security.
- Remember preferences.
- Analyse website traffic.
- Understand interactions with tools and content.
- Measure website performance.
- Detect misuse or automated abuse.
- Support advertising and related measurement.
Some cookies or similar technologies may be placed or accessed by third-party providers, including analytics and advertising services.
Where applicable law requires consent for non-essential cookies or similar tracking technologies, appropriate consent mechanisms will be used.
Visitors can also control or delete cookies through their browser settings. Disabling certain cookies may affect website functionality.
9. Website Analytics
WisdomSpoon may use Google Analytics and other website analytics services to understand how visitors use the website.
These services may process information concerning pages viewed, traffic sources, devices, approximate locations, visit duration and interactions.
We use this information to assess site performance, improve user experience and identify opportunities to improve our content and tools.
Such services operate under their own applicable privacy policies and data-processing arrangements.
For additional information about Google’s privacy practices, visit the Google Privacy Policy.
10. Advertising and Third-Party Content
WisdomSpoon may display advertisements or sponsored content provided by Google AdSense or other advertising partners.
Advertising providers may use cookies or similar technologies to deliver and measure advertisements, manage frequency and, where permitted, personalise advertising.
These providers may collect information directly from visitors’ devices in accordance with their own privacy policies and applicable law.
WisdomSpoon does not sell information submitted through its contact forms to advertisers.
Where required, we will seek appropriate consent before enabling non-essential advertising technologies or personalised advertising.
11. Third-Party Services and Data Sharing
WisdomSpoon relies on selected external service providers to operate and maintain the website.
Depending on the service, these may include:
- Website hosting and infrastructure providers.
- Google and YouTube API Services.
- Website analytics providers.
- Advertising networks.
- Security and anti-abuse services.
- Email and contact-form providers.
- Technical service providers supporting website functionality.
Information may be processed by these providers where necessary for the services they perform.
We may also disclose information where reasonably necessary to comply with applicable law, respond to lawful requests, protect users, investigate misuse, or safeguard our legal rights.
WisdomSpoon does not sell users’ personal contact information to advertisers.
We do not disclose private account information obtained through an authorised platform connection to unrelated third parties without an appropriate lawful basis and the required permissions.
12. External Websites and Embedded Content
WisdomSpoon may provide links to YouTube, Instagram, TikTok, Facebook, Twitch, Spotify and other websites.
External websites operate under their own privacy policies and terms.
Some WisdomSpoon pages may display third-party images, thumbnails, media or embedded content.
Where third-party content or players are embedded, the relevant service may receive technical information from the visitor’s device and may use cookies or similar technologies according to its own policies.
For example, where a YouTube embedded player is used, YouTube may receive information necessary to load and display the player and additional information when a video is played.
WisdomSpoon does not control the independent privacy practices of external websites.
13. Public Creator Information and Requests
Creator information displayed on WisdomSpoon may originate from publicly accessible platform profiles and APIs.
If you are a creator, channel owner or authorised representative and believe information relating to your profile is inaccurate, outdated, improperly retained or otherwise requires review, you may contact us.
Email: info@wisdomspoon.com
Please provide sufficient information to identify the relevant profile or records and explain your request.
We will review reasonable requests for access, correction or deletion in accordance with applicable privacy laws, YouTube API requirements and other relevant platform rules.
Where YouTube API policies require deletion of stored user-related information, we will act within the applicable deadlines, including the seven-calendar-day period where required.
Deleting information held by WisdomSpoon does not delete the original information from YouTube or another platform. Requests to delete original platform content must be directed to the relevant platform or account owner.
14. General Data Retention
We retain different categories of information only for periods appropriate to their purposes and applicable legal or contractual requirements.
For example:
- Contact enquiries may be retained for correspondence and administrative purposes.
- Technical logs may be retained for security and troubleshooting.
- Website analytics data is retained according to the relevant analytics settings and service arrangements.
- Calculator and search information may be temporarily processed or cached.
- Third-party platform data is subject to the applicable platform-specific storage and deletion requirements.
YouTube API information is additionally governed by the specific requirements described in Section 5.
When information is no longer needed or can no longer lawfully be retained, it may be deleted, anonymised or otherwise handled according to applicable requirements.
15. Data Security
WisdomSpoon takes reasonable technical and organisational precautions intended to protect information against unauthorised access, loss, misuse, alteration or disclosure.
These may include appropriate access controls, secure communications, website security tools and restrictions on administrative access.
However, no internet service or electronic storage system can guarantee complete security.
Visitors should avoid sending confidential credentials or unnecessary sensitive information through public website forms.
16. Your Privacy Rights and Choices
Depending on your location and applicable law, you may have rights relating to personal information processed by WisdomSpoon.
These may include the right to:
- Request access to personal information held about you.
- Request correction of inaccurate information.
- Request deletion of information in applicable circumstances.
- Object to or request restrictions on certain processing.
- Withdraw consent where consent is the applicable legal basis.
- Manage cookies and similar tracking technologies.
Not all rights apply in every jurisdiction or to every category of information.
You may submit privacy requests to info@wisdomspoon.com.
We may request reasonable verification of identity or authority where necessary to protect personal information from unauthorised disclosure or deletion.
17. Children’s Privacy
WisdomSpoon is a general digital creator analytics and information website. It is not designed to collect personal information from children through its public tools.
We do not knowingly request sensitive personal information from children.
If you believe a child has provided personal information to WisdomSpoon inappropriately, please contact us so that the matter can be investigated.
18. International Visitors and Data Processing
WisdomSpoon may be accessed by visitors from different countries.
Depending on our hosting arrangements and external service providers, information may be processed or stored outside the visitor’s country of residence.
Where applicable, we aim to comply with relevant data protection requirements governing international processing and transfers.
19. Changes to This Privacy Policy
WisdomSpoon may revise this Privacy Policy to reflect changes in website functionality, data practices, third-party integrations, legal requirements or platform policies.
When material changes are made, we will update the effective date and provide additional notice or seek renewed consent where required.
Visitors are encouraged to review this page periodically.
20. Contact Us
If you have questions about this Privacy Policy, our use of YouTube API Services, the handling of creator information or a privacy-related request, please contact:
WisdomSpoon
Brought to you by OBUN2
Email: info@wisdomspoon.com
Website: https://wisdomspoon.com
WisdomSpoon — Data. Insights. Opportunities.